Marketing Executive

Synectics plc is looking for a dynamic and results-driven Marketing Executive to join our team, playing a pivotal role in delivering impactful marketing plans, activities and campaigns that align with business objectives.

In this role, you will work closely with both of our business units to develop and implement marketing strategies while collaborating across teams, partners, and agencies to drive success.

Principal Accountabilities

• Develop annual marketing plans, setting clear objectives, activities, and budgets.
• Plan and execute integrated marketing campaigns across digital, print, email, and event channels.
• Plan, coordinate, and manage trade shows, conferences, and customer events.
• Build and maintain strong relationships with channel/technology partners to enhance brand visibility and engagement.
• Provide partners with the marketing assets and support needed to promote our products and services.
• Contribute to the delivery of our content marketing strategy to drive traffic, engagement, and lead generation.
• Support the production of high-quality, engaging content such as blog posts, articles, case studies, eBooks, and newsletters.
• Manage and optimise website content for SEO and maintain consistency with our brand voice and messaging.
• Ensure brand alignment of all marketing materials, content and channels.

Key Personal Attributes

• A creative mindset with exceptional attention to detail.
• Strong written and verbal communication skills.
• Excellent organisational and project management abilities.
• Strong interpersonal skills to build and nurture relationships with partners and stakeholders.
• A proactive, adaptable approach to thrive in a fast-paced environment.
• Analytical thinking to measure and improve marketing effectiveness.
• Passionate about emerging marketing trends, tools, and tactics.

Qualifications and Experience

• Bachelor’s degree in Marketing, Communications, or a related field.
• 3-5 years of experience in a marketing role, with a proven track record of developing and executing comprehensive marketing plans.
• Proven success in managing and executing integrated marketing campaigns across multiple channels.
• Strong experience in event management, including planning, budget management, and post-event analysis.
• Proficiency in marketing software platforms such as MailChimp, GA4, Google Ads, Search Console, and LinkedIn PPC.
• Experience in using Adobe’s Creative Cloud suite is desirable.
• Experience preferably within a B2B/technology environment.

Eligibility for Employment in the UK

In accordance with current legislative requirements within the UK, any successful applicant must produce verification of their eligibility to live and work in the UK. Such verification should be taken in advance of the employment start date and the applicant will be unable to start in their role until this has been received by Synectics.

Our Commitment to Equality and Diversity

Synectics plc and its subsidiaries are committed to promoting equal opportunities in employment and in our employment policies for recruitment, selection, training, development and promotion. Such policies are in place to ensure that both job applicants and employees of Synectics receive equal treatment regardless of age, disability, gender reassignment, marital or civil partnership status, pregnancy and maternity, race, religion or belief, sex or sexual orientation.