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Synectics Signals Growth Intent with New VP of Business Development

17 October 2018

Synectics has sent a strong message to the surveillance market regarding its US and worldwide growth intentions, appointing one of the security industry’s leading figures as its new Vice President of Business Development.

With over 25 years’ experience spanning both integration and manufacturing, Stephanie Mayes ‒ a member of the Security Industry Association’s Executive Council ‒ joins Synectics’ with a clear remit to leverage the company’s surveillance global expertise.

Synectics specializes in the design, integration, control, and management of advanced surveillance technology and networked security systems, for ‘environments where security is operationally critical’, from major cities, stadiums, rail systems and airports, to the largest oil and gas plants and busiest gaming resorts.

With offices located in Germany, UK, US, UAE, Singapore, and Macau, supporting customers operating throughout the world, the business already has a global footprint and strong sector footholds in transportation, infrastructure, oil & gas, gaming, public space and high security.

For Mayes this presents an exciting opportunity. “While there can often be a challenge in the security industry to reach across multiple verticals, the impressive technical and deep sector knowledge that Synectics brings puts the company in a very strong position,” she explains. “The customer references they have are widespread, internationally recognized, and impactful. For example, globally our surveillance solutions protect over five billion passenger journeys every year.

“I’m looking forward to leveraging my industry experience with the field-proven surveillance pedigree of Synectics to grow our customer base in North America in sectors such as Transport, Infrastructure, and Smart Cities.”

Mayes will be based out of Synectics’ new Carpinteria, CA office, a purpose-built facility designed to accommodate a growing US team and house the company’s new North American Center of Excellence (NACE) ‒ a customer-focused meeting and state-of-the-art training space.

Asked about her immediate priorities in the role, Stephanie said: “My initial focus will be on raising awareness of the broader Synectics’ offering to my network of contacts as well as supporting continued growth in gaming – across Canada, the US, and South America.

“It’s a practical starting point and one that will be supported by ongoing efforts in the business to evolve our best practice customer processes, and make sure learnings and technical capabilities are applied universally and consistently across departments to positively influence how we test systems, train customer teams etc.

“As I meet with more and more potential customers to listen and learn, I’ll be able to offer solutions that can more effectively meet their individual needs, wherever they happen to be based and whatever their particular challenge.”

In addition to her new responsibilities at Synectics, Mayes will continue to support the work of the Security Industry Association, in particular promoting the role of women in security, and the work of charitable organization Mission 500 where Mayes is an Executive Board Member.

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